THE SALES VITAMIN PODCAST EPISODE:002

BEAT THE BOTS WITH ANITA NIELSEN

Anita Nielsen is a sales performance consultant with over twenty years of experience in B2B sales and support.  She was named one of the Top Sales Enablement Consultants of 2020 by Selling Power magazine.  

​Nielsen is a Sales Enablement consultant and Sales Performance Strategist, and Coach.   She has 20 years of cross industry experience from various roles in B2B Sales and Sales and Sales Enablement.   

Nielsen is the owner of LDK Advisory Services.  LDK specializes in Sales Enablement Strategy & Programs, Sales Performance Coaching and Sales Skills Training.   

In her book, Beat The Bots How Your Humanity Can Future-Proof Your Tech Sales Career Nielsen shows you how to get up off the mat and come out swinging. Beat the Bots helps you ensure customers won’t want to buy from anyone, or anything else—not even a bot.
Beat The Bots was recognized as one of the best sales books and best business strategy books of all time by the Book Authority.  It was also a highly recommended book by Selling Power in 2019.  

In this episode Nielsen goes deep and discusses: 

• How to stay relevant in the sales profession.
• Differentiating YOU in the sales process. 
• High Impact Questions. 
• Mastering the discovery process.
• Sales training. 
• Personal branding and much more. 

CONNECT WITH ANITA:
LDK Advisory Services - Official Website
Beat The Bots - Order the Book!
Anita Nielsen - About

PODCAST TRANSCRIPT