7 Secrets to Selling More by Selling Less - Allan Langer

Today’s guest is Allan Langer,  he’s the author of the Amazon best selling book 7 Secrets to Selling More by Selling Less and he’s the host of the popular Marketing and Sales Over Cocktails Podcast. 

Allan’s a true sales professional with over 30 years of practical sales experience.  His 7 Secrets Center for Sales & Marketing offers sales training, speaking and coaching services.  Allan is also a Story Brand Certified Guide. 
 
Allan’s approach is practical and relevant.  There’s no magic tricks or silver bullets.  He’s been there and done that for over 30 years and he's humanized the sales approach.  I can’t wait for you to hear his  fantastic message and valuable sales information.  
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This episode is filled with sales information that you can implement right away.   

Here's what you'll learn in this episode: 
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• Why he wrote 7 Secrets to Selling More by Selling Less.
• Sales Training.
• Closing sales. 
• The disconnect between sales & marketing. 
• The importance of story telling. 
• How to lead with the problem not the solution.
• Advice for those entering the sales profession. 
• Learning and application. 
• Selling "socially" - social proof. 
• Skillsets for sales managers and sales professionals.
• The mistakes companies make when promoting. 
• One sales vitamin. 

Connect with Allan
Official Website
LinkedIn